Ardentis Advisory Group is a Hong Kong-based advisory firm serving growth-stage technology companies. The firm advises on corporate strategy, cross-border M&A, and commercial expansion, with a particular focus on companies operating between European and Asian markets.
With offices in Hong Kong and London, Ardentis maintains established relationships with corporates, investors, and institutional partners across the Asia-Pacific region. This presence allows the firm to provide practical, market-specific guidance rather than general recommendations.
Engagements are structured around defined objectives and clear timelines. The firm works with a limited number of clients at any given time in order to maintain the quality and responsiveness that effective advisory work requires.
20+
Years advisory experience
2
Offices: London & Hong Kong
Capabilities
What we do
The firm focuses on three areas where its experience and regional network are most relevant.
I
Corporate Strategy
Market entry planning, competitive positioning, and commercial strategy for technology companies preparing to expand internationally or raise their next round of funding.
II
M&A Advisory
Buy-side and sell-side advisory for cross-border transactions between Europe and Asia, including acquisitions, disposals, and exit planning for technology businesses.
III
Strategic Business Development
Introductions to enterprise clients, distribution partners, and investors across Asia-Pacific, drawing on the firm's established institutional relationships in the region.
Our Approach
How we work
I
Direct Advice
Clients receive candid assessments. Where we see risks or weaknesses, we say so plainly rather than qualifying the message.
II
Defined Scope
Each engagement has a clear objective, timeline, and deliverable agreed before work begins. Fees are tied to defined outcomes.
III
Senior Involvement
Advisory work is conducted by experienced practitioners. There is no separation between the team that presents and the team that delivers.
IV
Limited Capacity
The firm maintains a small number of active engagements at any time. This is a deliberate choice to ensure each client receives adequate attention.
Unit 1603, 16th Floor, The L. Plaza 367 - 375 Queen's Road Central Sheung Wan, Hong Kong
Privacy Policy
Last updated: March 2026
1. Introduction
Ardentis Advisory Group Limited ("Ardentis", "we", "our") is committed to protecting the privacy and security of personal data in accordance with the Personal Data (Privacy) Ordinance (Cap. 486) of the Laws of Hong Kong ("PDPO"). This Privacy Policy explains how we collect, use, store, and disclose personal data in connection with our advisory services and this website.
2. Data Controller
The data controller responsible for your personal data is Ardentis Advisory Group Limited, a company incorporated in Hong Kong with its registered office at Unit 1603, 16th Floor, The L. Plaza, 367 - 375 Queen's Road Central, Sheung Wan, Hong Kong.
3. Personal Data We Collect
We may collect the following categories of personal data:
Identity and contact information: name, email address, telephone number, postal address, job title, and organisation name
Professional information: career history, qualifications, and areas of expertise relevant to an advisory engagement
Communications data: correspondence, enquiry form submissions, and records of meetings or calls
Technical data: IP address, browser type, device information, and website usage data collected through cookies and similar technologies
Financial and transactional data: billing information and payment records where applicable to an engagement
4. Purpose of Collection and Use
We collect and use personal data for the following purposes:
Providing advisory services and managing client engagements
Responding to enquiries submitted through our website or other channels
Conducting due diligence and conflict checks in connection with potential engagements
Complying with legal and regulatory obligations applicable in Hong Kong and other relevant jurisdictions
Maintaining internal records, administration, and business development
Improving our website and communications
5. Legal Basis for Processing
Under the PDPO, we process personal data where it is necessary for the purposes for which it was collected, where you have provided consent, or where processing is required to comply with a legal obligation. We will not use your personal data for purposes materially different from those stated without notifying you and, where required, obtaining your consent.
6. Data Sharing and Transfers
We may share personal data with trusted third parties including professional advisors engaged to support a client matter, regulatory or governmental authorities where required by law, and service providers who assist in the operation of our business (such as IT and hosting providers). Where personal data is transferred outside of Hong Kong, we take reasonable steps to ensure it is protected in accordance with the PDPO, including through contractual arrangements with the receiving parties.
7. Data Retention
Personal data is retained only for as long as necessary to fulfil the purposes for which it was collected, to comply with legal and regulatory requirements, or to protect our legitimate interests. Client engagement records are typically retained for a period of seven years following the conclusion of an engagement, unless a longer retention period is required by law.
8. Data Security
We implement appropriate technical and organisational measures to protect personal data against unauthorised or unlawful processing, accidental loss, destruction, or damage. Access to personal data is restricted to authorised personnel on a need-to-know basis.
9. Your Rights
Under the PDPO, you have the right to request access to your personal data held by us, request correction of any inaccurate personal data, and request information about our policies and practices regarding personal data. To exercise these rights, please contact us at contact@ardentisadvisorygroup.com. We will respond to valid requests within 40 days, in accordance with the PDPO.
10. Cookies
Our website uses cookies and similar technologies to enhance your browsing experience and to analyse website traffic. You may control cookie settings through your browser preferences. Disabling cookies may affect the functionality of certain parts of this website.
11. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.
12. Contact
For enquiries regarding this Privacy Policy or our data protection practices, please contact us at: contact@ardentisadvisorygroup.com
Terms of Engagement
Last updated: March 2026
1. Application
These Terms of Engagement ("Terms") govern the provision of advisory services by Ardentis Advisory Group Limited ("Ardentis", "we", "our") to clients ("you", "your"). By engaging Ardentis, you agree to be bound by these Terms, unless and to the extent that a separate written engagement letter or agreement is entered into, in which case the terms of that agreement shall prevail to the extent of any inconsistency.
2. Scope of Services
The scope, deliverables, timeline, and fees for each engagement will be set out in a written engagement letter or statement of work agreed between the parties prior to commencement. Ardentis provides strategic advisory services only. We do not provide legal, audit, tax, or regulated financial advice, and our services should not be construed as such. Clients should seek independent professional advice where required.
3. Professional Standards
Ardentis will perform all services with reasonable skill, care, and diligence, consistent with generally accepted professional standards for advisory services of a similar nature. Our advice is based on the information made available to us and the circumstances prevailing at the time of the engagement.
4. Fees and Payment
Fees will be agreed in writing prior to commencement of each engagement and may be structured as fixed fees, retainer arrangements, or time-based charges as set out in the engagement letter. Unless otherwise agreed, invoices are payable within 30 days of issuance. All fees are quoted exclusive of any applicable taxes, which shall be payable by the client in addition.
5. Confidentiality
Each party agrees to maintain the confidentiality of all information received from the other party in connection with an engagement that is not publicly available. This obligation survives the termination of any engagement and shall continue for a period of three years thereafter, unless a longer period is required by law or agreed in writing. Ardentis may disclose confidential information where required by law, regulation, or a court or regulatory authority of competent jurisdiction.
6. Intellectual Property
All intellectual property rights in materials, frameworks, methodologies, and tools developed or used by Ardentis in the course of an engagement remain the property of Ardentis, unless expressly assigned in writing. Upon full payment of all applicable fees, the client is granted a non-exclusive, non-transferable licence to use deliverables produced under the engagement for their internal business purposes.
7. Limitation of Liability
To the fullest extent permitted by the laws of Hong Kong, the total aggregate liability of Ardentis in connection with any engagement shall not exceed the total fees paid by the client for that engagement. Ardentis shall not be liable for any indirect, consequential, special, or punitive damages, including loss of profit, loss of revenue, loss of business opportunity, or loss of data, howsoever arising. Nothing in these Terms shall exclude or limit liability for fraud or any liability which cannot be excluded under applicable law.
8. Conflicts of Interest
Ardentis maintains procedures to identify and manage conflicts of interest. Where a potential conflict is identified, we will disclose it to the affected client promptly and take appropriate steps to manage the conflict, which may include implementing information barriers, obtaining client consent, or declining to act.
9. Term and Termination
Either party may terminate an engagement by providing 30 days' written notice, unless otherwise specified in the engagement letter. Upon termination, the client shall pay all fees and expenses accrued up to the effective date of termination. Provisions relating to confidentiality, intellectual property, limitation of liability, and governing law shall survive termination.
10. Anti-Corruption and Compliance
Each party shall comply with all applicable anti-corruption and anti-bribery laws, including the Prevention of Bribery Ordinance (Cap. 201) of Hong Kong. Neither party shall make or receive any payment or offer of any kind that would constitute a violation of applicable anti-corruption laws.
11. Data Protection
Ardentis processes personal data in accordance with the Personal Data (Privacy) Ordinance (Cap. 486) of Hong Kong and our Privacy Policy, which is available on this website.
12. Governing Law and Dispute Resolution
These Terms and any engagement governed by them shall be subject to and construed in accordance with the laws of the Hong Kong Special Administrative Region. Any dispute arising out of or in connection with these Terms shall be submitted to the exclusive jurisdiction of the courts of Hong Kong, unless the parties agree in writing to refer the dispute to arbitration under the rules of the Hong Kong International Arbitration Centre (HKIAC).
13. Amendments
Ardentis reserves the right to amend these Terms from time to time. Any amendments will be posted on this website with an updated effective date. Continued engagement of our services following such amendments constitutes acceptance of the revised Terms.
14. Contact
For enquiries regarding these Terms, please contact us at: contact@ardentisadvisorygroup.com